Communicating with style

Colour and dynamism for materials. Attention and care for every tiny detail. Bonaldo is a wide-reaching world, where excellence goes hand in hand with creativity. This is the spirit the company uses in interacting with the public, thanks to creative announcements that successfully communicate the brand identity and product quality. Knowing how to present oneself is an art in itself.

Campagne Bonaldo
Campagne Bonaldo
Campagne Bonaldo
Today
The concept of this campaign mixes architecture, design and fashion. The pictures have been shot on the 31st floor of Pirelli Tower, the iconic skyscraper designed by Gio Ponti. Alongside Bonaldo products, there is an elegant male figure; on the background, the Milanese skyline. These elements emphasize the link between modernity and the high level of quality and research in Bonaldo projects.
 
Campagne Bonaldo
Campagne Bonaldo
Campagne Bonaldo
Campagne Bonaldo
2014
Bonaldo products are absolute protagonists of images, leaving room for colour, movement of shapes, lights and shadows, the "pure" dynamism of design.
 
Campagne Bonaldo
Campagne Bonaldo
Campagne Bonaldo
2000_2010
The personality of each item is enriched by the surrounding environment, the atmosphere and the style of the models photographed.
 
Campagne Bonaldo
Campagne Bonaldo
Campagne Bonaldo
Campagne Bonaldo
1990_2000
A new decade, a new means of communication. Luca Laurenti is the creator of a series of shots created through co-marketing with Patrizia Pepe. For the millennium campaign, Tom Vack used lights and colours like in an art catalogue.
 
Campagne Bonaldo
Campagne Bonaldo
Campagne Bonaldo
1980_1990
The 1980s for Bonaldo meant: a series of extremely creative announcements, for a collection based on practicality, made even more special thanks to the idea of the information coupons, perfect for bringing the brand even closer to the people.
 
Campagne Bonaldo
Campagne Bonaldo
Campagne Bonaldo
Campagne Bonaldo
1970_1980
The first press campaign was the expression of creative and articulate communication. Fundamental importance is always placed on the development of the company's own language and continuity of dialogue with the reference figures both in the corporate area and the more specifically commercial field.